Trending Sunglasses: 2026 Styles As Seen on TODAY
Shop the 2026 sunglasses trends as seen on NBC TODAY, from aviator and butterfly frames to oval metal styles and AI smart sunglasses, all with UV400 protection. Many styles are available with prescription lenses, and most can be tried on virtually before you order.
As Seen on TODAY
Styles featured on NBC's TODAY show.
UV400 on Every Pair
Blocks UVA and UVB, included free.
Virtual Try-On
Try most styles on before you buy.
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£49.17
Other retailers£185.42
AG18 Black TR90 Smart AI Sunglasses
£24.94
Other retailers£155.14
AG11 Black TR90 Electrochromic Smart AI Sunglasses
£18.13
Other retailers£132.43
Butterfly Tortoiseshell Acetate Sunglasses
£6.02
Other retailers£94.58
Geometric Golden Metal Sunglasses
£11.32
Other retailers£113.51
Butterfly Tortoiseshell TR90 Sunglasses
£11.32
Other retailers£113.51
Butterfly Black Metal Sunglasses
£11.32
Other retailers£113.51
Butterfly Brown TR90 Sunglasses
£15.10
Other retailers£128.65
Butterfly Red Acetate Sunglasses
£12.07
Other retailers£121.08
Geometric Black Metal Sunglasses
£15.10
Other retailers£128.65
Oval Blue Metal Sunglasses
£11.32
Other retailers£113.51
Butterfly Black TR90 Sunglasses
£7.53
Other retailers£102.15
Aviator Black Plastic Sunglasses
£11.32
Other retailers£117.29
Aviator Tortoiseshell Acetate Sunglasses
£12.07
Other retailers£121.08
Oval Pink Metal Sunglasses
£15.10
Other retailers£128.65
Oval Tortoiseshell Metal Sunglasses
£9.80
Other retailers£113.51
Oval Cream TR90 Sunglasses
£43.11
Other retailers£185.42
(PRE-ORDER) G2 Rectangular Black TR90 Smart AI Sunglasses
£8.29
Other retailers£98.37
Aviator Grey Plastic Sunglasses
£12.83
Other retailers£117.29
Aviator Red Acetate Sunglasses
£11.32
Other retailers£113.51
Oval Silver Metal Sunglasses
£4.50
Other retailers£87.01
Aviator Tortoiseshell Plastic Sunglasses
£11.32
Other retailers£113.51
Oval Black TR90 Sunglasses
£11.32
Other retailers£113.51
Butterfly Red TR90 Sunglasses
£12.83
Other retailers£117.29
Rectangular Tortoiseshell Acetate Sunglasses
£6.02
Other retailers£94.58
Oval Grey Metal Sunglasses
£4.50
Other retailers£87.01
Aviator Black Plastic Sunglasses
£11.32
Other retailers£117.29
Butterfly Green Acetate Sunglasses
£9.80
Other retailers£113.51
Oval Golden Metal Sunglasses
£12.07
Other retailers£121.08
Oval Silver Metal Sunglasses
£11.32
Other retailers£113.51
Oval Tortoiseshell TR90 Sunglasses
£18.13
Other retailers£132.43
Oval Tortoiseshell Acetate Sunglasses
£15.10
Other retailers£128.65
Oval Tortoiseshell Metal Sunglasses
£18.13
Other retailers£132.43
Butterfly Red Acetate Sunglasses
£11.32
Other retailers£113.51
Butterfly Cream TR90 Sunglasses
£9.80
Other retailers£113.51
Oval Black TR90 Sunglasses
